Listening does not come easy for some including me sometimes, in fact my wife will probably tell you I have selective hearing, she says cleaning I say nothing, she says iphone and I stand up;), but it is really important to listen to what people are talking about when your in internet marketing.
I work in retail, so I’m pretty clued in on what is selling really well, working like this really is a great way to find niches and market ideas, if its selling well at a small town store, think of what it can do online!?, I’ve also started to listen allot more to people and remember what they say, you can gather so many good tips by just doing this, if there talking about something that interests them listen to what it is, if they talk about something great they just bought listen to that too, it will all be of use later on when you return to your computer.;)
Another good thing to do is ask them questions, if they bought something ask them why, find out if it was something they just needed or something they have an interest in, if its for a need, then what need did they have to buy that item, if its out of an interest, then find out as much as you can about it, this after all could be a direct link to your market, and right in front of you is one person from that market, so ask them what directed them to this interest, what they look for, and what they look for but maybe cannot find yet, from just one conversation you can get so much information, so listen and learn as much as you can.
I’m not telling you to blast them with 100 questions, but just a few targeted ones will do the trick, and maybe once you capitalize on a market this way, if it is a good friend get them to take a look at what your doing, show them your site/product/ebook and get their opinions, if they like it you did a good job, if they have feedback try and input that the best you can, maybe take them along with you, what better than to have someone really into that market beside you, especially if you are not too clued up on it, have them write a few article/posts for you and split something with them?.
Whatever you decide to do just practice at it, the next time you talk to someone listen very closely, if they say something that may relate to what you need, ask them questions about it, they will think you are a great listener and very interested on what they do, so they will probably talk for a while;), but take mental notes and look for clues, also it does not hurt to write down a few notes after they have gone just in case you forget, I’ve done that a few times;).
But most importantly listen to your wife, if she says clean, do it!;), if you are a wife, have your husband clean their iphone, its a win win;)).
Tags: listen and learn, marketing tips
