Affiliate Challenge Update – Working It All Out

Last weeks sales kinda sucked like a cheap plunger! What I’m doing now is looking at all the stats to work out what my conversions are, and I don’t mean just the sales conversions, I also want to get a guide as to where my conversions are at for my opt-ins too.

This is a basic outline of what I’ll be looking at…

The picture above displays the steps I’ll be taking to workout how many views an article gets, then I’ll work out the percentage of people that click on my links within my article, and then find out the percentage of viewers that actually make a purchase or opt-in once they have clicked on that link.

Finally I want to find out exactly what percentage of people that view my articles actually get to that final step of either making a purchase, or opting in to my mini site email list. For this step I’ll miss out the middle part which is the “Clicks” on my links percentage, and just go directly from article views numbers, to sales/opt-ins.

At the end of working this out I should have 3 values(as above) that will let me know my conversions for each one of my articles. What I will be able to tell once I have this info is how different articles perform when trying to turn viewers into possible buyers.

For the articles that link to my opt-in mini site pages Ill have to work out what percentage of people that do opt-in, eventually buy from my follow up email sequence. But the most important thing for now is for me to find out what article style coverts the best so I can use the same writing style for any follow up articles that I write.

You can work out so much information by finding out the percentage values of your conversions, and tracking stats in as much detail as you can. Then you can test ideas and techniques to refine it even further, and hopefully improve upon your end result which would mean more sales for you.

Next post: I’ll share my own conversion values with you;)

Tags: affiliate challenge, tracking article stats

This entry was posted on Monday, December 7th, 2009 at 11:27 pm and is filed under affiliate challenge. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.